VRA (Vera Bradley) PB Ratio: 0.86 (As of Jun. 24, 2026) — Near Median


VRA Vera Bradley Inc VRA
65 GF Score
Price $3.84
GF Value $3.90
Valuation Fairly Valued
! 5 Warning Signs
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What is Vera Bradley PB Ratio?

Vera Bradley VRA +0.39% 65 PB Ratio is 0.86 as of Jun. 24, 2026, which is 3% below its 10-year median of 0.89. GuruFocus rates VRA with a GF Score™ of 65/100 and a GF Value™ of $3.90 (Fairly Valued). The stock has 5 warning signs investors should review. Among 1,005 Manufacturing - Apparel & Accessories companies, Vera Bradley ranks better than 58.31% on this metric.

The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. As of today (2026-06-24), Vera Bradley's share price is $3.84. Vera Bradley's Book Value per Share for the quarter that ended in Apr. 2026 was $4.47. Hence, Vera Bradley's PB Ratio of today is 0.86.

Warning Sign:

Vera Bradley Inc stock PB Ratio (=0.86) is close to 2-year high of 0.93.

The historical rank and industry rank for Vera Bradley's PB Ratio or its related term are showing as below:

VRA' s PB Ratio Range Over the Past 10 Years
Min: 0.3   Med: 0.89   Max: 2.17
Current: 0.86

During the past 13 years, Vera Bradley's highest PB Ratio was 2.17. The lowest was 0.30. And the median was 0.89.

VRA's PB Ratio is ranked better than
58.31% of 1005 companies
in the Manufacturing - Apparel & Accessories industry
Industry Median: 1.08 vs VRA: 0.86

During the past 12 months, Vera Bradley's average Book Value Per Share Growth Rate was -14.60% per year. During the past 3 years, the average Book Value Per Share Growth Rate was -16.80% per year. During the past 5 years, the average Book Value Per Share Growth Rate was -12.60% per year. During the past 10 years, the average Book Value Per Share Growth Rate was -2.70% per year.

During the past 13 years, the highest 3-Year average Book Value Per Share Growth Rate of Vera Bradley was 58.20% per year. The lowest was -16.80% per year. And the median was 5.00% per year.

Back to Basics: PB Ratio


Vera Bradley  (NAS:VRA) PB Ratio Explanation

Unlike valuation ratios relative to the earning power such as PE Ratio, PE Ratio without NRI, PS Ratio, Price-to-Operating-Cash-Flow , or Price-to-Free-Cash-Flow, the PB Ratio measures the valuation of the stock relative to the underlying asset of the company.

The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.


Be Aware

Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.


Vera Bradley PB Ratio Related Terms


Vera Bradley PB Ratio Historical Data

* Premium members only.

The historical data trend for Vera Bradley's PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Vera Bradley PB Ratio Chart

Vera Bradley Annual Data
Trend Jan17 Jan18 Jan19 Jan20 Jan21 Jan22 Jan23 Jan24 Jan25 Jan26
PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.83 0.73 0.91 0.58 0.51

Vera Bradley Quarterly Data
Jul21 Oct21 Jan22 Apr22 Jul22 Oct22 Jan23 Apr23 Jul23 Oct23 Jan24 Apr24 Jul24 Oct24 Jan25 Apr25 Jul25 Oct25 Jan26 Apr26
PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.37 0.38 0.51 0.51 0.92

VRA vs FMFC, AREB, FOSL: PB Ratio Comparison

For the Footwear & Accessories subindustry, Vera Bradley's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Vera Bradley PB Ratio vs Manufacturing - Apparel & Accessories Industry

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, Vera Bradley's PB Ratio distribution charts can be found below:

* The bar in red indicates where Vera Bradley's PB Ratio falls into.


VRA
65GF Score
Vera Bradley Inc VRA
PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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Vera Bradley PB Ratio Calculation

The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.

Vera Bradley's PB Ratio for today is calculated as follows:

PB Ratio=Share Price/Book Value per Share (Q: Apr. 2026)
=3.84/4.468
=0.86

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

It can also be calculated from the numbers for the whole company:

A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.

Frequently Asked Questions Learn more about PB Ratio →
What does a PB Ratio of 0.86 mean?
Vera Bradley (VRA) has a PB Ratio of 0.86 as of Jun. 24, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Vera Bradley and its competitors. This is near median its historical median of 0.89. Over the past decade, Vera Bradley's PB Ratio has ranged from 0.30 to 2.17. According to the industry distribution chart, Vera Bradley ranks #419 out of 1005 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 41.7%.
Is Vera Bradley's PB Ratio too high?
Vera Bradley's current PB Ratio of 0.86 is near median its 10-year median of 0.89. Over the past 10 years, this metric has ranged from a low of 0.30 to a high of 2.17. The Manufacturing - Apparel & Accessories industry median PB Ratio is 1.08. Vera Bradley's value of 0.86 is 20.4% below this industry median. Based on the distribution chart, Vera Bradley ranks #419 out of 1005 companies in the Manufacturing - Apparel & Accessories industry, which is above the industry midpoint. Overall, Vera Bradley has a GF Score™ of 65/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Vera Bradley's PB Ratio compare to FMFC and AREB?
According to the Manufacturing - Apparel & Accessories industry distribution chart, Vera Bradley ranks #419 out of 1005 companies for PB Ratio. This puts Vera Bradley in the upper half of its industry. The industry median PB Ratio is 1.08. Vera Bradley's value of 0.86 is 20.4% below this benchmark. Historically, Vera Bradley's own PB Ratio has ranged from 0.30 to 2.17 over the past decade. While the company's 10-year median is 0.89 vs. the industry median of 1.08, Vera Bradley has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Manufacturing - Apparel & Accessories company?
The median PB Ratio among Manufacturing - Apparel & Accessories companies is 1.08, based on 1,005 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Vera Bradley's current PB Ratio of 0.86 is 20.4% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on Vera Bradley and its competitors. For the Manufacturing - Apparel & Accessories industry, the median PB Ratio is 1.08 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Vera Bradley's current PB Ratio is 0.86, which is near median its own 10-year median of 0.89. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Vera Bradley stock overvalued right now?
Based on GuruFocus' analysis, Vera Bradley (VRA) is currently considered Fairly Valued. The stock's GF Value™ is $3.90, compared to a current price of $3.84 — trading 1.5% below its estimated fair value. The current PB Ratio is 0.86, which is near median its 10-year median of 0.89 and 20.4% below the Manufacturing - Apparel & Accessories industry median of 1.08. Vera Bradley's overall GF Score™ is 65/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For Vera Bradley (VRA), the current PB Ratio is 0.86 as of Jun. 24, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Vera Bradley (VRA) Overvalued in 2026?

Based on GuruFocus' analysis, Vera Bradley stock appears to be undervalued. The current stock price of $3.84 is trading 1.5% below its estimated GF Value™ of $3.90. GuruFocus considers Vera Bradley to be Fairly Valued.

Key valuation signals for VRA:

  • PB Ratio: 0.86 (near median its 10-year median of 0.89)
  • GF Value™: $3.90 vs. price of $3.84 (1.5% below fair value)
  • GF Score™: 65/100 with 5 warning signs
  • Industry Position: 20.4% below the Manufacturing - Apparel & Accessories median (#419 of 1005)

No single metric tells the full story. See the VRA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Vera Bradley Business Description

Other Exchanges ELI:Germany
Address 12420 Stonebridge Road, Roanoke, IN, USA, 46783
Vera Bradley Inc designs women's handbags, luggage, and travel items, fashion and home accessories, and gifts. Each category comprises a substantial component of total sales, with the bags category comprising the majority of the company's sales are made directly to customers through Vera Bradley's retail stores and e-commerce sites. The company also has a substantial wholesale business selling to specialty retail and department stores. Almost all company sales are in the United States. Vera Bradley uses third-party manufacturers in Asia to produce its products, and the company distributes the products through its distribution center in Indiana. The Company has three reportable segments: Vera Bradley Direct and Vera Bradley Indirect.
65GF Score

Get the complete analysis for VRA

PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$3.84
Price
$3.90
GF Value