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Natures Sunshine ProductsNATR +1.36%83 EV-to-OCF is 7.12 as of Aug. 24, 2026, which is 24% below its 10-year median of 9.31. GuruFocus rates NATR with a GF Score™ of 83/100 and a GF Value™ of $19.37 (Modestly Undervalued). The stock has 1 warning sign investors should review. Among 1,987 Consumer Packaged Goods companies, Natures Sunshine Products ranks better than 55.66% on this metric.
The historical rank and industry rank for Natures Sunshine Products's EV-to-OCF or its related term are showing as below:
NATR'
s EV-to-OCF Range Over the Past 10 Years
Min: -61.93 Med: 9.31 Max: 242.6
Current: 7.12
During the past 13 years, the highest EV-to-OCF of Natures Sunshine Products was 242.60. The lowest was -61.93. And the median was 9.31.
NATR's EV-to-OCF is ranked better than 55.66% of 1987
companies
in the Consumer Packaged Goods industry
Industry Median: 8.18
vs NATR: 7.12
EV-to-OCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
EV-to-OCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
Natures Sunshine Products's PE Ratio (TTM) for today is calculated as:
Natures Sunshine Products's share price for today is $14.535.
Natures Sunshine Products's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $1.010.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Cash Flow from Operations is an important financial metric because it represents the cash generated from operating activities at a company's disposal. Companies with a low EV-to-OCF ratio, combined with a strong balance sheet are generally considered as undervalued.
Natures Sunshine Products EV-to-OCF Related Terms
Natures Sunshine Products EV-to-OCF Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Packaged Foods subindustry, Natures Sunshine Products's EV-to-OCF, along with its competitors' market caps and EV-to-OCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Natures Sunshine Products EV-to-OCF vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Natures Sunshine Products's EV-to-OCF distribution charts can be found below:
* The bar in red indicates where Natures Sunshine Products's EV-to-OCF falls into.
Natures Sunshine Products's current Enterprise Value is $194.7 Mil.
Natures Sunshine Products's Cash Flow from Operations for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $27.4 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Natures Sunshine Products (NATR) has a EV-to-OCF of 7.12 as of Aug. 24, 2026. This is 24% below median its historical median of 9.31. According to the industry distribution chart, Natures Sunshine Products ranks #881 out of 1987 companies in the Consumer Packaged Goods industry, placing it in the top 44.3%.
Is Natures Sunshine Products' EV-to-OCF too high?
Natures Sunshine Products' current EV-to-OCF of 7.12 is 24% below median its 10-year median of 9.31. The Consumer Packaged Goods industry median EV-to-OCF is 8.18. Natures Sunshine Products' value of 7.12 is 13% below this industry median. Based on the distribution chart, Natures Sunshine Products ranks #881 out of 1987 companies in the Consumer Packaged Goods industry, which is above the industry midpoint. Overall, Natures Sunshine Products has a GF Score™ of 83/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Natures Sunshine Products' EV-to-OCF compare to ENHA and USNA?
According to the Consumer Packaged Goods industry distribution chart, Natures Sunshine Products ranks #881 out of 1987 companies for EV-to-OCF. This puts Natures Sunshine Products in the upper half of its industry. The industry median EV-to-OCF is 8.18. Natures Sunshine Products' value of 7.12 is 13% below this benchmark. While the company's 10-year median is 9.31 vs. the industry median of 8.18, Natures Sunshine Products has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-OCF for a Consumer Packaged Goods company?
The median EV-to-OCF among Consumer Packaged Goods companies is 8.18, based on 1,987 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-OCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-OCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Natures Sunshine Products's current EV-to-OCF of 7.12 is 13% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-OCF mean?
A high EV-to-OCF can signal that a stock is expensive relative to its fundamentals. For the Consumer Packaged Goods industry, the median EV-to-OCF is 8.18 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Natures Sunshine Products's current EV-to-OCF is 7.12, which is 24% below median its own 10-year median of 9.31. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Natures Sunshine Products stock overvalued right now?
Based on GuruFocus' analysis, Natures Sunshine Products (NATR) is currently considered Modestly Undervalued. The stock's GF Value™ is $19.37, compared to a current price of $14.54 — trading 25% below its estimated fair value. The current EV-to-OCF is 7.12, which is 24% below median its 10-year median of 9.31 and 13% below the Consumer Packaged Goods industry median of 8.18. Natures Sunshine Products' overall GF Score™ is 83/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-OCF calculated?
EV-to-OCF is calculated from a company's financial statements. For Natures Sunshine Products (NATR), the current EV-to-OCF is 7.12 as of Aug. 24, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Natures Sunshine Products (NATR) Overvalued in 2026?
Based on GuruFocus' analysis, Natures Sunshine Products stock appears to be undervalued.
The current stock price of $14.54 is trading 25% below its estimated GF Value™ of $19.37.
GuruFocus considers Natures Sunshine Products to be Modestly Undervalued.
Key valuation signals for NATR:
EV-to-OCF: 7.12 (24% below median its 10-year median of 9.31)
GF Value™: $19.37 vs. price of $14.54 (25% below fair value)
Industry Position: 13% below the Consumer Packaged Goods median (#881 of 1987)
No single metric tells the full story. See the NATR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Natures Sunshine Products Inc is a natural health and wellness company mainly engaged in the manufacturing and direct selling of nutritional and personal care products. The following Companies' product lines include: General health: Assorted health products related to blood sugar, bone health, cellular health, etc. Immune: offer products that support and strengthen the human immune system, Cardiovascular: Ingredients to give the cardiovascular system optimum support. Digestive: regulates intestinal and digestive functions, Personal care: personal care products for external use, and Weight management: to simplify the weight management process by providing healthy meal replacements. Business segment: Asia, Europe, North America, Latin America, and Other. The majority of revenue is from Asia.
83GF Score
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