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3-1 Month Momentum % is the total return of the stock from 3-month ago to 1-month ago. As of today (2026-08-24), Natures Sunshine Products's 3-1 Month Momentum % is -4.57%.
The industry rank for Natures Sunshine Products's 3-1 Month Momentum % or its related term are showing as below:
NATR's 3-1 Month Momentum % is ranked worse than 58.52% of 2042
companies
in the Consumer Packaged Goods industry
Industry Median: -2.075
vs NATR: -4.57
Momentum investing is a trading strategy in which investors buy securities that are rising and sell before the prices start to go back down. The 3-1 Month Momentum % measures the total return to a stock over the past three months, but ignores the previous month.
The reason why the most recent month’s return dropped related to the short-term reversal effect associated with momentum. There is an academic finding that short-term momentum actually has a reversal effect, whereby the previous winners (measured over the past months) do poorly the next month, while the previous losers do well the next month. In order to eliminate the short-term reversal effect, the previous month return was not included in this calculation.
Natures Sunshine Products 3-1 Month Momentum % Related Terms
NATR vs ENHA, USNA, AMNF: 3-1 Month Momentum % Comparison
For the Packaged Foods subindustry, Natures Sunshine Products's 3-1 Month Momentum %, along with its competitors' market caps and 3-1 Month Momentum % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Natures Sunshine Products 3-1 Month Momentum % vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Natures Sunshine Products's 3-1 Month Momentum % distribution charts can be found below:
* The bar in red indicates where Natures Sunshine Products's 3-1 Month Momentum % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Natures Sunshine Products (NATR) has a 3-1 Month Momentum % of -4.57% as of Aug. 24, 2026. 3-1 Month Momentum measures the total return of the stock from 3-month ago to 1-month ago. View historical data on Natures Sunshine Products and its competitors. According to the industry distribution chart, Natures Sunshine Products ranks #1195 out of 2042 companies in the Consumer Packaged Goods industry, placing it in the top 58.5%.
Is Natures Sunshine Products' 3-1 Month Momentum % too high?
Natures Sunshine Products' current 3-1 Month Momentum % is -4.57%. Based on the distribution chart, Natures Sunshine Products ranks #1195 out of 2042 companies in the Consumer Packaged Goods industry, which is below the industry midpoint. Overall, Natures Sunshine Products has a GF Score™ of 83/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Natures Sunshine Products' 3-1 Month Momentum % compare to ENHA and USNA?
According to the Consumer Packaged Goods industry distribution chart, Natures Sunshine Products ranks #1195 out of 2042 companies for 3-1 Month Momentum %. This places Natures Sunshine Products in the lower half of its industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 3-1 Month Momentum % for a Consumer Packaged Goods company?
A good 3-1 Month Momentum % depends on the Consumer Packaged Goods industry context. However, 3-1 Month Momentum % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 3-1 Month Momentum % mean?
A high 3-1 Month Momentum % can signal that a stock is expensive relative to its fundamentals. 3-1 Month Momentum measures the total return of the stock from 3-month ago to 1-month ago. View historical data on Natures Sunshine Products and its competitors. Natures Sunshine Products's current 3-1 Month Momentum % is -4.57%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Natures Sunshine Products stock overvalued right now?
Based on GuruFocus' analysis, Natures Sunshine Products (NATR) is currently considered Modestly Undervalued. The stock's GF Value™ is $19.37, compared to a current price of $14.34 — trading 26% below its estimated fair value. The current 3-1 Month Momentum % is -4.57%. Natures Sunshine Products' overall GF Score™ is 83/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 3-1 Month Momentum % calculated?
3-1 Month Momentum % is calculated from a company's financial statements. For Natures Sunshine Products (NATR), the current 3-1 Month Momentum % is -4.57% as of Aug. 24, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Natures Sunshine Products (NATR) Overvalued in 2026?
Based on GuruFocus' analysis, Natures Sunshine Products stock appears to be undervalued.
The current stock price of $14.34 is trading 26% below its estimated GF Value™ of $19.37.
GuruFocus considers Natures Sunshine Products to be Modestly Undervalued.
Key valuation signals for NATR:
3-1 Month Momentum %: -4.57%
GF Value™: $19.37 vs. price of $14.34 (26% below fair value)
No single metric tells the full story. See the NATR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Natures Sunshine Products Inc is a natural health and wellness company mainly engaged in the manufacturing and direct selling of nutritional and personal care products. The following Companies' product lines include: General health: Assorted health products related to blood sugar, bone health, cellular health, etc. Immune: offer products that support and strengthen the human immune system, Cardiovascular: Ingredients to give the cardiovascular system optimum support. Digestive: regulates intestinal and digestive functions, Personal care: personal care products for external use, and Weight management: to simplify the weight management process by providing healthy meal replacements. Business segment: Asia, Europe, North America, Latin America, and Other. The majority of revenue is from Asia.
83GF Score
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