NATR (Natures Sunshine Products) Enterprise Value: $191.2 Mil (As of Aug. 24, 2026) ***

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NATR Natures Sunshine Products Inc NATR
83 GF Score
Price $14.34
GF Value $19.37
Valuation Modestly Undervalued
! 1 Warning Sign
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What is Natures Sunshine Products Enterprise Value?

Natures Sunshine Products NATR +0.35% 83 Enterprise Value is $191.2 Mil as of Aug. 24, 2026. GuruFocus rates NATR with a GF Score™ of 83/100 and a GF Value™ of $19.37 (Modestly Undervalued). The stock has 1 warning sign investors should review.

Think of Enterprise Value as the theoretical takeover price. It is more comprehensive than market capitalization (Market Cap), which only includes common equity. Enterprise Value is calculated as the market cap plus debt and minority interest and preferred shares, minus total cash, cash equivalents, and marketable securities.

EV-to-EBIT is calculated as Enterprise Value divided by its EBIT. As of today, Natures Sunshine Products's Enterprise Value is $191.2 Mil. Natures Sunshine Products's EBIT for the trailing twelve months (TTM) ended in Jun. 2026 was $28.8 Mil. Therefore, Natures Sunshine Products's EV-to-EBIT ratio for today is 6.64.

EV-to-EBITDA is calculated as Enterprise Value divided by its EBITDA. As of today, Natures Sunshine Products's Enterprise Value is $191.2 Mil. Natures Sunshine Products's EBITDA for the trailing twelve months (TTM) ended in Jun. 2026 was $42.2 Mil. Therefore, Natures Sunshine Products's EV-to-EBITDA ratio for today is 4.53.

EV-to-Revenue is calculated as Enterprise Value divided by its Revenue. As of today, Natures Sunshine Products's Enterprise Value is $191.2 Mil. Natures Sunshine Products's Revenue for the trailing twelve months (TTM) ended in Jun. 2026 was $492.0 Mil. Therefore, Natures Sunshine Products's EV-to-Revenue ratio for today is 0.39.

EV-to-OCF is calculated as Enterprise Value divided by its Cash Flow from Operations. As of today, Natures Sunshine Products's Enterprise Value is $191.2 Mil. Natures Sunshine Products's Cash Flow from Operations for the trailing twelve months (TTM) ended in Jun. 2026 was $27.4 Mil. Therefore, Natures Sunshine Products's EV-to-OCF ratio for today is 6.99.

EV-to-FCF is calculated as Enterprise Value divided by its Free Cash Flow. As of today, Natures Sunshine Products's Enterprise Value is $191.2 Mil. Natures Sunshine Products's Free Cash Flow for the trailing twelve months (TTM) ended in Jun. 2026 was $18.1 Mil. Therefore, Natures Sunshine Products's EV-to-FCF ratio for today is 10.57.

*** Please note that the current Enterprise Value is calculated using the current market capitalization and the most recently available financial data. If key financial fields—Long-Term Debt & Capital Lease Obligation and Short-Term Debt & Capital Lease Obligation—are recorded as null in the latest reporting period, our data vendor will default to using data from the prior period with valid entries.


Natures Sunshine Products  (NAS:NATR) Enterprise Value Explanation

When an investor buy a company, the investor needs to pay not only the common shares, he/she also needs to pay the shareholders of Preferred Stocks. He also assumes the debt of the company, and receives the cash on the company's balance sheet.

If a company has more cash than debt, the investor actually pays less than the Market Cap because he immediately owns the cash once the transaction goes through.

The market value of Preferred Stock needs to be added to the market value of common stocks in the calculation of Enterprise Value.

For the companies with the same Market Cap, the smaller the Enterprise Value is, the cheaper the company is.

Enterprise Value can be negative when the company's net cash is more than its Market Cap. In this case the investor is basically getting the company for free and get paid for that.

1. EV-to-EBIT is calculated as Enterprise Value divided by its EBIT.

Natures Sunshine Products's EV-to-EBIT for today is

EV-to-EBIT=Enterprise Value (Today)/EBIT (TTM)
=191.245/28.821
=6.64

Natures Sunshine Products's current Enterprise Value is $191.2 Mil.
Natures Sunshine Products's EBIT for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $28.8 Mil.

2. EV-to-EBITDA is calculated as Enterprise Value divided by its EBITDA.

Natures Sunshine Products's EV-to-EBITDA for today is:

EV-to-EBITDA=Enterprise Value (Today)/EBITDA(TTM)
=191.245/42.19
=4.53

Natures Sunshine Products's current Enterprise Value is $191.2 Mil.
Natures Sunshine Products's EBITDA for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $42.2 Mil.

3. EV-to-Revenue is calculated as Enterprise Value divided by its Revenue.

Natures Sunshine Products's EV-to-Revenue for today is:

EV-to-Revenue=Enterprise Value (Today)/Revenue (TTM)
=191.245/492.023
=0.39

Natures Sunshine Products's current Enterprise Value is $191.2 Mil.
Natures Sunshine Products's Revenue for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $492.0 Mil.

4. EV-to-OCF is calculated as Enterprise Value divided by its Cash Flow from Operations.

Natures Sunshine Products's EV-to-OCF for today is:

EV-to-OCF=Enterprise Value (Today)/Cash Flow from Operations (TTM)
=191.245/27.361
=6.99

Natures Sunshine Products's current Enterprise Value is $191.2 Mil.
Natures Sunshine Products's Cash Flow from Operations for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $27.4 Mil.

5. EV-to-FCF is calculated as Enterprise Value divided by its Free Cash Flow.

Natures Sunshine Products's EV-to-FCF for today is:

EV-to-FCF=Enterprise Value (Today)/Free Cash Flow (TTM)
=191.245/18.085
=10.57

Natures Sunshine Products's current Enterprise Value is $191.2 Mil.
Natures Sunshine Products's Free Cash Flow for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $18.1 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Natures Sunshine Products Enterprise Value Related Terms


Natures Sunshine Products Enterprise Value Historical Data

* Premium members only.

The historical data trend for Natures Sunshine Products's Enterprise Value can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Natures Sunshine Products Enterprise Value Chart

Natures Sunshine Products Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Enterprise Value
Get a 7-Day Free Trial Premium Member Only Premium Member Only 304.90 122.15 264.38 206.14 302.83

Natures Sunshine Products Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Enterprise Value Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 201.11 197.47 302.83 356.21 322.91

NATR vs ENHA, USNA, AMNF: Enterprise Value Comparison

For the Packaged Foods subindustry, Natures Sunshine Products's Enterprise Value, along with its competitors' market caps and Enterprise Value data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Natures Sunshine Products Enterprise Value vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, Natures Sunshine Products's Enterprise Value distribution charts can be found below:

* The bar in red indicates where Natures Sunshine Products's Enterprise Value falls into.


NATR
83GF Score
Natures Sunshine Products Inc NATR
Enterprise Value is just one metric. See GF Score™, valuation, warning signs, and more.
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Natures Sunshine Products Enterprise Value Calculation

Enterprise Value is calculated as the market cap plus debt and minority interest and preferred shares, minus total cash, cash equivalents, and marketable securities.

Natures Sunshine Products's Enterprise Value for the fiscal year that ended in Dec. 2025 is calculated as

Natures Sunshine Products's Enterprise Value for the quarter that ended in Jun. 2026 is calculated as

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Enterprise Value →
What does a Enterprise Value of $191.2 Mil mean?
Natures Sunshine Products (NATR) has a Enterprise Value of $191.2 Mil as of Aug. 24, 2026. Enterprise value equals the sum of market cap, debt and preferred shares less cash and equivalents. View historical data on Natures Sunshine Products and its competitors.
Is Natures Sunshine Products' Enterprise Value too high?
Natures Sunshine Products' current Enterprise Value is $191.2 Mil. Overall, Natures Sunshine Products has a GF Score™ of 83/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Natures Sunshine Products' Enterprise Value compare to ENHA and USNA?
Natures Sunshine Products' Enterprise Value of $191.2 Mil can be compared against companies in the Consumer Packaged Goods industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Enterprise Value for a Consumer Packaged Goods company?
A good Enterprise Value depends on the Consumer Packaged Goods industry context. However, Enterprise Value should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Enterprise Value mean?
A high Enterprise Value can signal that a stock is expensive relative to its fundamentals. Enterprise value equals the sum of market cap, debt and preferred shares less cash and equivalents. View historical data on Natures Sunshine Products and its competitors. Natures Sunshine Products's current Enterprise Value is $191.2 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Natures Sunshine Products stock overvalued right now?
Based on GuruFocus' analysis, Natures Sunshine Products (NATR) is currently considered Modestly Undervalued. The stock's GF Value™ is $19.37, compared to a current price of $14.34 — trading 26% below its estimated fair value. The current Enterprise Value is $191.2 Mil. Natures Sunshine Products' overall GF Score™ is 83/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Enterprise Value calculated?
Enterprise Value is calculated from a company's financial statements. For Natures Sunshine Products (NATR), the current Enterprise Value is $191.2 Mil as of Aug. 24, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Natures Sunshine Products (NATR) Overvalued in 2026?

Based on GuruFocus' analysis, Natures Sunshine Products stock appears to be undervalued. The current stock price of $14.34 is trading 26% below its estimated GF Value™ of $19.37. GuruFocus considers Natures Sunshine Products to be Modestly Undervalued.

Key valuation signals for NATR:

  • Enterprise Value: $191.2 Mil
  • GF Value™: $19.37 vs. price of $14.34 (26% below fair value)
  • GF Score™: 83/100 with 1 warning sign

No single metric tells the full story. See the NATR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Natures Sunshine Products Business Description

Address 2901 West Bluegrass Boulevard, Suite 100, Lehi, UT, USA, 84043
Natures Sunshine Products Inc is a natural health and wellness company mainly engaged in the manufacturing and direct selling of nutritional and personal care products. The following Companies' product lines include: General health: Assorted health products related to blood sugar, bone health, cellular health, etc. Immune: offer products that support and strengthen the human immune system, Cardiovascular: Ingredients to give the cardiovascular system optimum support. Digestive: regulates intestinal and digestive functions, Personal care: personal care products for external use, and Weight management: to simplify the weight management process by providing healthy meal replacements. Business segment: Asia, Europe, North America, Latin America, and Other. The majority of revenue is from Asia.
83GF Score

Get the complete analysis for NATR

Enterprise Value is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$14.34
Price
$19.37
GF Value