Upsales Technology AB's quarterly market cap
declined
from Sep. 2025 (kr572.5 Mil) to Dec. 2025 (kr562.4 Mil) and
declined
from Dec. 2025 (kr562.4 Mil) to Mar. 2026 (kr353.6 Mil).
Upsales Technology AB's annual market cap
declined
from Dec. 2023 (kr680.3 Mil) to Dec. 2024 (kr501.8 Mil) but then
increased
from Dec. 2024 (kr501.8 Mil) to Dec. 2025 (kr562.4 Mil).
Enterprise Value is the theoretical takeover price. It is more comprehensive than market capitalization (market cap), which only includes common equity. Enterprise Value is calculated as the market cap plus debt and minority interest and preferred shares, minus total cash and cash equivalents. Upsales Technology AB's Enterprise Value for Today is kr406.0 Mil.
Upsales Technology AB (OSTO:UPSALE) Market Cap Explanation
Market cap is not the real price you pay for a company. If you buy the company and become its owner, you become the owner of the cash the company has, and you also assume the companys debt. The real price you pay is the Enterprise Value.
Warren Buffett uses the ratio of total market cap of all public traded companies over GDP to measure if the market is expensive. As of April 2012, the US total market cap is about $14.7 trillion, while the US GDP is about $15 trillion. The market was modestly overvalued.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
OSTO:UPSALE vs UBER, SHOP, CRM: Market Cap Comparison
For the Software - Application subindustry, Upsales Technology AB's Market Cap, along with its competitors' market caps and Market Cap data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Upsales Technology AB Market Cap vs Software Industry
For the Software industry and Technology sector, Upsales Technology AB's Market Cap distribution charts can be found below:
* The bar in red indicates where Upsales Technology AB's Market Cap falls into.
Market cap is the short version of market capitalization. It is the total market value to buy the whole company. It is equal to the share price times the number of shares outstanding.
Upsales Technology AB's Market Cap for the fiscal year that ended in Dec. 2025 is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Upsales Technology AB (OSTO:UPSALE) has a Market Cap of kr446.2 Mil as of Jul. 06, 2026. Market cap equals the total value of a company's shares: price times shares outstanding. View historical data on Upsales Technology AB and its competitors. According to the industry distribution chart, Upsales Technology AB ranks #1628 out of 2923 companies in the Software industry, placing it in the top 55.7%.
Is Upsales Technology AB's Market Cap too high?
Upsales Technology AB's current Market Cap is kr446.2 Mil. Based on the distribution chart, Upsales Technology AB ranks #1628 out of 2923 companies in the Software industry, which is below the industry midpoint. Overall, Upsales Technology AB has a GF Score™ of 84/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Upsales Technology AB's Market Cap compare to UBER and SHOP?
According to the Software industry distribution chart, Upsales Technology AB ranks #1628 out of 2923 companies for Market Cap. This places Upsales Technology AB in the lower half of its industry. The industry median Market Cap is 68.19. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Market Cap for a Software company?
The median Market Cap among Software companies is 68.19, based on 2,923 companies in the industry. Companies in the top quartile (top 25%) have a Market Cap significantly above this median, while those in the bottom quartile fall well below. However, Market Cap should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Market Cap mean?
A high Market Cap can signal that a stock is expensive relative to its fundamentals. Market cap equals the total value of a company's shares: price times shares outstanding. View historical data on Upsales Technology AB and its competitors. For the Software industry, the median Market Cap is 68.19 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Upsales Technology AB's current Market Cap is kr446.2 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Upsales Technology AB stock overvalued right now?
Based on GuruFocus' analysis, Upsales Technology AB (OSTO:UPSALE) is currently considered Modestly Undervalued. The stock's GF Value™ is kr37.56, compared to a current price of kr26.50 — trading 29.4% below its estimated fair value. The current Market Cap is kr446.2 Mil. Upsales Technology AB's overall GF Score™ is 84/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Market Cap calculated?
Market Cap is calculated from a company's financial statements. For Upsales Technology AB (OSTO:UPSALE), the current Market Cap is kr446.2 Mil as of Jul. 06, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Upsales Technology AB (OSTO:UPSALE) Overvalued in 2026?
Based on GuruFocus' analysis, Upsales Technology AB stock appears to be undervalued.
The current stock price of kr26.50 is trading 29.4% below its estimated GF Value™ of kr37.56.
GuruFocus considers Upsales Technology AB to be Modestly Undervalued.
Key valuation signals for OSTO:UPSALE:
Market Cap: kr446.2 Mil
GF Value™: kr37.56 vs. price of kr26.50 (29.4% below fair value)
No single metric tells the full story. See the OSTO:UPSALE stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Upsales Technology AB is a Sweden based software company. It provides sales and marketing platform for B2B companies. The company provides Marketing solutions such as Marketing Automation, Lead scoring, Website Tracking and Event Marketing among others. It also provides with Sales and Analytics services to various companies.
84GF Score
Get the complete analysis for OSTO:UPSALE
Market Cap is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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