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CIC Insurance Group (NAI:CIC) Selling and Marketing Expense : KES379 Mil (TTM As of Dec. 2022)


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What is CIC Insurance Group Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. CIC Insurance Group's Selling and Marketing Expense for the six months ended in Dec. 2022 was KES379 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2022 was KES379 Mil.


CIC Insurance Group Selling and Marketing Expense Historical Data

The historical data trend for CIC Insurance Group's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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CIC Insurance Group Selling and Marketing Expense Chart

CIC Insurance Group Annual Data
Trend Dec13 Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22
Selling and Marketing Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 267.29 204.08 318.79 353.30 378.56

CIC Insurance Group Semi-Annual Data
Dec11 Dec12 Dec13 Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22
Selling and Marketing Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only 267.29 204.08 318.79 353.30 378.56

CIC Insurance Group Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

For stock reported annually, GuruFocus uses latest annual data as the TTM data. Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2022 was KES379 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


CIC Insurance Group Selling and Marketing Expense Related Terms

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CIC Insurance Group (NAI:CIC) Business Description

Traded in Other Exchanges
N/A
Address
Mara Road, Upper Hill, P.O. Box 59485, CIC Plaza, Nairobi, KEN, 00200
CIC Insurance Group Ltd is an insurance company. The Group's reportable segments are long-term business, general insurance business, asset management and other. Its product portfolio consists of General insurance, Life assurance, Health insurance, and Asset management services. It takes the risk for retail, Cooperative societies, and corporate entities.

CIC Insurance Group (NAI:CIC) Headlines

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