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Synchrony FinancialSYF -1.62%77 Shiller PE Ratio is 11.79 as of Sep. 10, 2026, which is 23% above its 10-year median of 9.59. GuruFocus rates SYF with a GF Score™ of 77/100 and a GF Value™ of $78.82 (Fairly Valued). The stock has 4 warning signs investors should review. Among 332 Credit Services companies, Synchrony Financial ranks better than 55.42% on this metric.
The historical rank and industry rank for Synchrony Financial's Shiller PE Ratio or its related term are showing as below:
SYF'
s Shiller PE Ratio Range Over the Past 10 Years
Min: 5.91 Med: 9.59 Max: 14.43
Current: 11.79
During the past years, Synchrony Financial's highest Shiller PE Ratio was 14.43. The lowest was 5.91. And the median was 9.59.
SYF's Shiller PE Ratio is ranked better than 55.42% of 332
companies
in the Credit Services industry
Industry Median: 14.565
vs SYF: 11.79
E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.
Synchrony Financial's adjusted earnings per share data for the three months ended in Jun. 2026 was $2.590. Add all the adjusted EPS for the past 10 years together and divide 10 will get our E10, which is $6.56 for the trailing ten years ended in Jun. 2026.
Shiller PE for Stocks: The True Measure of Stock Valuation
Synchrony Financial (NYSE:SYF) Shiller PE Ratio Explanation
Compared with the regular PE Ratio, which works poorly for cyclical businesses, the Shiller PE Ratio smoothed out the fluctuations of profit margins during business cycles. Therefore it is more accurate in reflecting the valuation of the company.
If a company has consistent business performance, the Shiller PE Ratio should give similar results to regular PE Ratio.
Compared with the PS Ratio, the Shiller PE Ratio makes the comparison between different industries more meaningful.
Be Aware
Shiller PE Ratio assumes that over the long term, businesses and profitability revert to their means. If a company's business model does not work in the future compared with the past, Shiller PE Ratio and PS Ratio will give false valuations.
Synchrony Financial Shiller PE Ratio Related Terms
Synchrony Financial Shiller PE Ratio Historical Data
* Premium members only.
The historical data trend for Synchrony Financial's Shiller PE Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
SYF vs AFRM, SOFI, ALLY: Shiller PE Ratio Comparison
For the Credit Services subindustry, Synchrony Financial's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Synchrony Financial Shiller PE Ratio vs Credit Services Industry
For the Credit Services industry and Financial Services sector, Synchrony Financial's Shiller PE Ratio distribution charts can be found below:
* The bar in red indicates where Synchrony Financial's Shiller PE Ratio falls into.
For Shiller PE Ratio, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller PE Ratio is also called PE10.
The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Add all the adjusted EPS together and divide 10 will get our E10.
Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.
Synchrony Financial (SYF) has a Shiller PE Ratio of 11.79 as of Sep. 10, 2026. Shiller price-earnings ratio is the ratio of share price to a company's inflation-adjusted earnings over a 10-year period. View historical data on Synchrony Financial and its competitors. This is 23% above median its historical median of 9.59. Over the past decade, Synchrony Financial's Shiller PE Ratio has ranged from 5.91 to 14.43. According to the industry distribution chart, Synchrony Financial ranks #148 out of 332 companies in the Credit Services industry, placing it in the top 44.6%.
Is Synchrony Financial's Shiller PE Ratio too high?
Synchrony Financial's current Shiller PE Ratio of 11.79 is 23% above median its 10-year median of 9.59. Over the past 10 years, this metric has ranged from a low of 5.91 to a high of 14.43. The Credit Services industry median Shiller PE Ratio is 14.57. Synchrony Financial's value of 11.79 is 19.1% below this industry median. Based on the distribution chart, Synchrony Financial ranks #148 out of 332 companies in the Credit Services industry, which is above the industry midpoint. Overall, Synchrony Financial has a GF Score™ of 77/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Synchrony Financial's Shiller PE Ratio compare to AFRM and SOFI?
According to the Credit Services industry distribution chart, Synchrony Financial ranks #148 out of 332 companies for Shiller PE Ratio. This puts Synchrony Financial in the upper half of its industry. The industry median Shiller PE Ratio is 14.57. Synchrony Financial's value of 11.79 is 19.1% below this benchmark. Historically, Synchrony Financial's own Shiller PE Ratio has ranged from 5.91 to 14.43 over the past decade. While the company's 10-year median is 9.59 vs. the industry median of 14.57, Synchrony Financial has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Shiller PE Ratio for a Credit Services company?
The median Shiller PE Ratio among Credit Services companies is 14.57, based on 332 companies in the industry. Companies in the top quartile (top 25%) have a Shiller PE Ratio significantly above this median, while those in the bottom quartile fall well below. However, Shiller PE Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Synchrony Financial's current Shiller PE Ratio of 11.79 is 19.1% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Shiller PE Ratio mean?
A high Shiller PE Ratio can signal that a stock is expensive relative to its fundamentals. Shiller price-earnings ratio is the ratio of share price to a company's inflation-adjusted earnings over a 10-year period. View historical data on Synchrony Financial and its competitors. For the Credit Services industry, the median Shiller PE Ratio is 14.57 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Synchrony Financial's current Shiller PE Ratio is 11.79, which is 23% above median its own 10-year median of 9.59. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Synchrony Financial stock overvalued right now?
Based on GuruFocus' analysis, Synchrony Financial (SYF) is currently considered Fairly Valued. The stock's GF Value™ is $78.82, compared to a current price of $77.35 — trading 1.9% below its estimated fair value. The current Shiller PE Ratio is 11.79, which is 23% above median its 10-year median of 9.59 and 19.1% below the Credit Services industry median of 14.57. Synchrony Financial's overall GF Score™ is 77/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Shiller PE Ratio calculated?
Shiller PE Ratio is calculated from a company's financial statements. For Synchrony Financial (SYF), the current Shiller PE Ratio is 11.79 as of Sep. 10, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Synchrony Financial (SYF) Overvalued in 2026?
Based on GuruFocus' analysis, Synchrony Financial stock appears to be undervalued.
The current stock price of $77.35 is trading 1.9% below its estimated GF Value™ of $78.82.
GuruFocus considers Synchrony Financial to be Fairly Valued.
Key valuation signals for SYF:
Shiller PE Ratio: 11.79 (23% above median its 10-year median of 9.59)
GF Value™: $78.82 vs. price of $77.35 (1.9% below fair value)
Industry Position: 19.1% below the Credit Services median (#148 of 332)
No single metric tells the full story. See the SYF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Synchrony Financial, originally a spinoff of GE Capital's retail financing business, is the largest provider of private-label credit cards in the United States by both outstanding receivables and purchasing volume. Synchrony partners with other firms to market its credit products in their physical stores as well as on their websites and mobile applications. Synchrony operates through three segments: retail card (private-label and co-branded general-purpose credit cards), payment solutions (promotional financing for large ticket purchases), and CareCredit (financing for elective healthcare procedures).
77GF Score
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Shiller PE Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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