PRPL (Purple Innovation) EV-to-EBIT: -7.42 (As of Jul. 04, 2026)


PRPL Purple Innovation Inc PRPL
26 GF Score
Price $0.37
GF Value $0.86
Valuation Possible Value Trap
! 7 Warning Signs
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What is Purple Innovation EV-to-EBIT?

Purple Innovation PRPL +0.92% 26 EV-to-EBIT is -7.42 as of Jul. 04, 2026. GuruFocus rates PRPL with a GF Score™ of 26/100 and a GF Value™ of $0.86 (Possible Value Trap). The stock has 7 warning signs investors should review. Among 319 Furnishings, Fixtures & Appliances companies, Purple Innovation ranks worse than 313479.31% on this metric.

EV-to-EBIT is calculated as Enterprise Value divided by its EBIT. As of today, Purple Innovation's Enterprise Value is $226.2 Mil. Purple Innovation's EBIT for the trailing twelve months (TTM) ended in Mar. 2026 was $-30.5 Mil. Therefore, Purple Innovation's EV-to-EBIT for today is -7.42.

The historical rank and industry rank for Purple Innovation's EV-to-EBIT or its related term are showing as below:

PRPL' s EV-to-EBIT Range Over the Past 10 Years
Min: -2346.89   Med: -5.19   Max: 144.15
Current: -7.42

During the past 11 years, the highest EV-to-EBIT of Purple Innovation was 144.15. The lowest was -2346.89. And the median was -5.19.

PRPL's EV-to-EBIT is ranked worse than
100% of 319 companies
in the Furnishings, Fixtures & Appliances industry
Industry Median: 12.91 vs PRPL: -7.42

Joel Greenblatt calls the inversion of this ratio Earnings Yield (Joel Greenblatt) %. Purple Innovation's Enterprise Value for the quarter that ended in Mar. 2026 was $258.0 Mil. Purple Innovation's EBIT for the trailing twelve months (TTM) ended in Mar. 2026 was $-30.5 Mil. Purple Innovation's Earnings Yield (Joel Greenblatt) % for the quarter that ended in Mar. 2026 was -11.82%.


Purple Innovation  (NAS:PRPL) EV-to-EBIT Explanation

This is a more accurate valuation of companies' operation because it considers the debt and cash on its balance sheet, and non-operating items such as interest payment, tax, and one-time items are not included in the Operating Income.

Joel Greenblatt calls the inversion of this ratio Earnings Yield (Joel Greenblatt) %.

Purple Innovation's Earnings Yield (Joel Greenblatt) % for the quarter that ended in Mar. 2026 is calculated as:

Earnings Yield (Joel Greenblatt) % (Q: Mar. 2026 ) =EBIT / Enterprise Value (Q: Mar. 2026 )
=-30.487/257.9548008
=-11.82 %

Purple Innovation's Enterprise Value for the quarter that ended in Mar. 2026 was $258.0 Mil.
Purple Innovation's EBIT for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $-30.5 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Purple Innovation EV-to-EBIT Related Terms


Purple Innovation EV-to-EBIT Historical Data

* Premium members only.

The historical data trend for Purple Innovation's EV-to-EBIT can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Purple Innovation EV-to-EBIT Chart

Purple Innovation Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
EV-to-EBIT
Get a 7-Day Free Trial Premium Member Only Premium Member Only 295.98 4.45 -1.97 -2.65 -11.30

Purple Innovation Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
EV-to-EBIT Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -4.83 -3.80 -8.44 -11.30 -8.46

PRPL vs VIOT, CRWS, MWYN: EV-to-EBIT Comparison

For the Furnishings, Fixtures & Appliances subindustry, Purple Innovation's EV-to-EBIT, along with its competitors' market caps and EV-to-EBIT data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Purple Innovation EV-to-EBIT vs Furnishings, Fixtures & Appliances Industry

For the Furnishings, Fixtures & Appliances industry and Consumer Cyclical sector, Purple Innovation's EV-to-EBIT distribution charts can be found below:

* The bar in red indicates where Purple Innovation's EV-to-EBIT falls into.


PRPL
26GF Score
Purple Innovation Inc PRPL
EV-to-EBIT is just one metric. See GF Score™, valuation, warning signs, and more.
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Purple Innovation EV-to-EBIT Calculation

Purple Innovation's EV-to-EBIT for today is calculated as:

EV-to-EBIT=Enterprise Value (Today)/EBIT (TTM)
=226.185/-30.487
=-7.42

Purple Innovation's current Enterprise Value is $226.2 Mil.
Purple Innovation's EBIT for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $-30.5 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about EV-to-EBIT →
What does a EV-to-EBIT of -7.42 mean?
Purple Innovation (PRPL) has a EV-to-EBIT of -7.42 as of Jul. 04, 2026. EV to EBIT ratio is the inverse of Joel Greenblatt's earnings yield definition. View historical data on Purple Innovation and its competitors. According to the industry distribution chart, Purple Innovation ranks #999999 out of 319 companies in the Furnishings, Fixtures & Appliances industry.
Is Purple Innovation's EV-to-EBIT too high?
Purple Innovation's current EV-to-EBIT is -7.42. Based on the distribution chart, Purple Innovation ranks #999999 out of 319 companies in the Furnishings, Fixtures & Appliances industry, which is in the bottom quartile relative to peers. Overall, Purple Innovation has a GF Score™ of 26/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Purple Innovation's EV-to-EBIT compare to VIOT and CRWS?
According to the Furnishings, Fixtures & Appliances industry distribution chart, Purple Innovation ranks #999999 out of 319 companies for EV-to-EBIT. This places Purple Innovation in the lower half of its industry. The industry median EV-to-EBIT is 12.91. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-EBIT for a Furnishings, Fixtures & Appliances company?
The median EV-to-EBIT among Furnishings, Fixtures & Appliances companies is 12.91, based on 319 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-EBIT significantly above this median, while those in the bottom quartile fall well below. However, EV-to-EBIT should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-EBIT mean?
A high EV-to-EBIT can signal that a stock is expensive relative to its fundamentals. EV to EBIT ratio is the inverse of Joel Greenblatt's earnings yield definition. View historical data on Purple Innovation and its competitors. For the Furnishings, Fixtures & Appliances industry, the median EV-to-EBIT is 12.91 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Purple Innovation's current EV-to-EBIT is -7.42. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Purple Innovation stock overvalued right now?
Based on GuruFocus' analysis, Purple Innovation (PRPL) is currently considered Possible Value Trap. The stock's GF Value™ is $0.86, compared to a current price of $0.37 — trading 57.2% below its estimated fair value. The current EV-to-EBIT is -7.42. Purple Innovation's overall GF Score™ is 26/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-EBIT calculated?
EV-to-EBIT is calculated from a company's financial statements. For Purple Innovation (PRPL), the current EV-to-EBIT is -7.42 as of Jul. 04, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Purple Innovation (PRPL) Overvalued in 2026?

Based on GuruFocus' analysis, Purple Innovation stock appears to be undervalued. The current stock price of $0.37 is trading 57.2% below its estimated GF Value™ of $0.86. GuruFocus considers Purple Innovation to be Possible Value Trap.

Key valuation signals for PRPL:

  • EV-to-EBIT: -7.42
  • GF Value™: $0.86 vs. price of $0.37 (57.2% below fair value)
  • GF Score™: 26/100 with 7 warning signs

No single metric tells the full story. See the PRPL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Purple Innovation Business Description

Address 4100 North Chapel Ridge Road, Suite 200, Lehi, UT, USA, 84048
Purple Innovation Inc designs and manufactures sleep products. Using its GelFlex Grid technology, the company designs, manufactures, and offers branded comfort sleep products, including mattresses, pillows, cushions, mattress protectors, bases, sheets, and others. It markets and sells these products through direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, Purple showrooms, and third-party online retailers.
26GF Score

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EV-to-EBIT is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$0.37
Price
$0.86
GF Value