PRPL (Purple Innovation) Pre-Tax Income: $-62.7 Mil (TTM As of Mar. 2026)

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PRPL Purple Innovation Inc PRPL
44 GF Score
Price $7.19
GF Value $21.63
Valuation Possible Value Trap
! 7 Warning Signs
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What is Purple Innovation Pre-Tax Income?

Purple Innovation PRPL -7.21% 44 Pre-Tax Income is $-62.7 Mil as of Mar. 2026. GuruFocus rates PRPL with a GF Score™ of 44/100 and a GF Value™ of $21.63 (Possible Value Trap). The stock has 7 warning signs investors should review.

Pretax income is the income that a company earns before paying income taxes. Purple Innovation's pretax income for the three months ended in Mar. 2026 was $-30.5 Mil. Its pretax income for the trailing twelve months (TTM) ended in Mar. 2026 was $-62.7 Mil. Purple Innovation's pretax margin was -31.89%.

During the past 11 years, Purple Innovation's highest Pretax Margin was 21.01%. The lowest was -42.18%. And the median was -7.13%.


Purple Innovation  (NAS:PRPL) Pre-Tax Income Explanation

Purple Innovation's Pretax Margin for the quarter that ended in Mar. 2026 is calculated as

Pretax Margin=Pretax Income/Revenue
=-30.529/95.73
=-31.89%

During the past 11 years, Purple Innovation's highest Pretax Margin was 21.01%. The lowest was -42.18%. And the median was -7.13%.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Purple Innovation Pre-Tax Income Related Terms


Purple Innovation Pre-Tax Income Historical Data

* Premium members only.

The historical data trend for Purple Innovation's Pre-Tax Income can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Purple Innovation Pre-Tax Income Chart

Purple Innovation Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Pre-Tax Income
Get a 7-Day Free Trial Premium Member Only Premium Member Only 1.43 120.45 -121.21 -98.04 -51.30

Purple Innovation Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Pre-Tax Income Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -19.13 -17.32 -11.70 -3.17 -30.53

PRPL vs VIOT, CRWS, MWYN: Pre-Tax Income Comparison

For the Furnishings, Fixtures & Appliances subindustry, Purple Innovation's Pre-Tax Income, along with its competitors' market caps and Pre-Tax Income data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Purple Innovation Pre-Tax Income vs Furnishings, Fixtures & Appliances Industry

For the Furnishings, Fixtures & Appliances industry and Consumer Cyclical sector, Purple Innovation's Pre-Tax Income distribution charts can be found below:

* The bar in red indicates where Purple Innovation's Pre-Tax Income falls into.


PRPL
44GF Score
Purple Innovation Inc PRPL
Pre-Tax Income is just one metric. See GF Score™, valuation, warning signs, and more.
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Purple Innovation Pre-Tax Income Calculation

This is the income that a company earns before paying income taxes.

Purple Innovation's Pretax Income for the fiscal year that ended in Dec. 2025 is calculated as

Pretax Income=Operating Income+Non Operating Income+Interest Expense+Interest Income+Other
=-31.642+9.104+-28.766+0+0
=-51.3

Purple Innovation's Pretax Income for the quarter that ended in Mar. 2026 is calculated as

Pretax Income=Operating Income+Non Operating Income+Interest Expense+Interest Income+Other
=-16.843+-5.467+-8.219+0+-3.5527136788005E-15
=-30.5

Pre-Tax Income for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $-62.7 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Pre-Tax Income →
What does a Pre-Tax Income of $-62.7 Mil mean?
Purple Innovation (PRPL) has a Pre-Tax Income of $-62.7 Mil as of Mar. 2026. Pre-Tax Income is the total earnings before taxes but after all operating and interest expenses. View historical data on Purple Innovation and its competitors.
Is Purple Innovation's Pre-Tax Income too high?
Purple Innovation's current Pre-Tax Income is $-62.7 Mil. Overall, Purple Innovation has a GF Score™ of 44/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Purple Innovation's Pre-Tax Income compare to VIOT and CRWS?
Purple Innovation's Pre-Tax Income of $-62.7 Mil can be compared against companies in the Furnishings, Fixtures & Appliances industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Pre-Tax Income for a Furnishings, Fixtures & Appliances company?
A good Pre-Tax Income depends on the Furnishings, Fixtures & Appliances industry context. However, Pre-Tax Income should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Pre-Tax Income mean?
A high Pre-Tax Income can signal that a stock is expensive relative to its fundamentals. Pre-Tax Income is the total earnings before taxes but after all operating and interest expenses. View historical data on Purple Innovation and its competitors. Purple Innovation's current Pre-Tax Income is $-62.7 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Purple Innovation stock overvalued right now?
Based on GuruFocus' analysis, Purple Innovation (PRPL) is currently considered Possible Value Trap. The stock's GF Value™ is $21.63, compared to a current price of $7.19 — trading 66.8% below its estimated fair value. The current Pre-Tax Income is $-62.7 Mil. Purple Innovation's overall GF Score™ is 44/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Pre-Tax Income calculated?
Pre-Tax Income is calculated from a company's financial statements. For Purple Innovation (PRPL), the current Pre-Tax Income is $-62.7 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Purple Innovation (PRPL) Overvalued in 2026?

Based on GuruFocus' analysis, Purple Innovation stock appears to be undervalued. The current stock price of $7.19 is trading 66.8% below its estimated GF Value™ of $21.63. GuruFocus considers Purple Innovation to be Possible Value Trap.

Key valuation signals for PRPL:

  • Pre-Tax Income: $-62.7 Mil
  • GF Value™: $21.63 vs. price of $7.19 (66.8% below fair value)
  • GF Score™: 44/100 with 7 warning signs

No single metric tells the full story. See the PRPL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Purple Innovation Business Description

Address 4100 North Chapel Ridge Road, Suite 200, Lehi, UT, USA, 84048
Purple Innovation Inc designs and manufactures sleep products. Using its GelFlex Grid technology, the company designs, manufactures, and offers branded comfort sleep products, including mattresses, pillows, cushions, mattress protectors, bases, sheets, and others. It markets and sells these products through direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, Purple showrooms, and third-party online retailers.
44GF Score

Get the complete analysis for PRPL

Pre-Tax Income is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$7.19
Price
$21.63
GF Value