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PRPL (Purple Innovation) Return-on-Tangible-Asset : -26.19% (As of Mar. 2025)


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What is Purple Innovation Return-on-Tangible-Asset?

Return-on-Tangible-Asset is calculated as Net Income divided by its average total tangible assets. Total tangible assets equals to Total Assets minus Intangible Assets. Purple Innovation's annualized Net Income for the quarter that ended in Mar. 2025 was $-76.5 Mil. Purple Innovation's average total tangible assets for the quarter that ended in Mar. 2025 was $292.3 Mil. Therefore, Purple Innovation's annualized Return-on-Tangible-Asset for the quarter that ended in Mar. 2025 was -26.19%.

The historical rank and industry rank for Purple Innovation's Return-on-Tangible-Asset or its related term are showing as below:

PRPL' s Return-on-Tangible-Asset Range Over the Past 10 Years
Min: -68.52   Med: -17.93   Max: 0.53
Current: -21.03

During the past 10 years, Purple Innovation's highest Return-on-Tangible-Asset was 0.53%. The lowest was -68.52%. And the median was -17.93%.

PRPL's Return-on-Tangible-Asset is ranked worse than
95.65% of 437 companies
in the Furnishings, Fixtures & Appliances industry
Industry Median: 2.95 vs PRPL: -21.03

Purple Innovation Return-on-Tangible-Asset Historical Data

The historical data trend for Purple Innovation's Return-on-Tangible-Asset can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Purple Innovation Return-on-Tangible-Asset Chart

Purple Innovation Annual Data
Trend Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24
Return-on-Tangible-Asset
Get a 7-Day Free Trial Premium Member Only Premium Member Only -68.52 0.53 -17.93 -31.34 -29.34

Purple Innovation Quarterly Data
Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25
Return-on-Tangible-Asset Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -55.08 0.03 -48.77 -11.32 -26.19

Competitive Comparison of Purple Innovation's Return-on-Tangible-Asset

For the Furnishings, Fixtures & Appliances subindustry, Purple Innovation's Return-on-Tangible-Asset, along with its competitors' market caps and Return-on-Tangible-Asset data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Purple Innovation's Return-on-Tangible-Asset Distribution in the Furnishings, Fixtures & Appliances Industry

For the Furnishings, Fixtures & Appliances industry and Consumer Cyclical sector, Purple Innovation's Return-on-Tangible-Asset distribution charts can be found below:

* The bar in red indicates where Purple Innovation's Return-on-Tangible-Asset falls into.


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Purple Innovation Return-on-Tangible-Asset Calculation

Purple Innovation's annualized Return-on-Tangible-Asset for the fiscal year that ended in Dec. 2024 is calculated as:

Return-on-Tangible-Asset=Net Income/( (Total Tangible Assets+Total Tangible Assets)/ count )
(A: Dec. 2024 )  (A: Dec. 2023 )(A: Dec. 2024 )
=Net Income/( (Total Assets - Intangible Assets+Total Assets - Intangible Assets)/ count )
(A: Dec. 2024 )  (A: Dec. 2023 )(A: Dec. 2024 )
=-97.897/( (368.429+298.955)/ 2 )
=-97.897/333.692
=-29.34 %

Purple Innovation's annualized Return-on-Tangible-Asset for the quarter that ended in Mar. 2025 is calculated as:

Return-on-Tangible-Asset=Net Income/( (Total Tangible Assets+Total Tangible Assets)/ count )
(Q: Mar. 2025 )  (Q: Dec. 2024 )(Q: Mar. 2025 )
=Net Income/( (Total Assets - Intangible Assets+Total Assets - Intangible Assets)/ count )
(Q: Mar. 2025 )  (Q: Dec. 2024 )(Q: Mar. 2025 )
=-76.548/( (298.955+285.557)/ 2 )
=-76.548/292.256
=-26.19 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

In the calculation of annual Return-on-Tangible-Asset, the net income of the last fiscal year and the average total tangible assets over the fiscal year are used. In calculating the quarterly data, the Net Income data used here is four times the quarterly (Mar. 2025) net income data.


Purple Innovation  (NAS:PRPL) Return-on-Tangible-Asset Explanation

Return-on-Tangible-Asset measures the rate of return on the average total tangible assets (total assets minus intangible assets). Tangible means physical in nature. Intangible Assets are assets that are not physical in nature, and typically "derive their value from legal or intellectual rights." Return-on-Tangible-Asset measures a firm's efficiency at generating profits from its tangible assets. It shows how well a company uses what it has to generate earnings. Return-on-Tangible-Assets can vary drastically across industries. Therefore, Return-on-Tangible-Asset should not be used to compare companies in different industries.


Be Aware

Like ROE and ROA, Return-on-Tangible-Asset is calculated with only 12 months data. Fluctuations in the company’s earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. Return-on-Tangible-Asset can be affected by events such as stock buyback or issuance, and by a company’s tax rate and its interest payment. Return-on-Tangible-Asset may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).

Many analysts argue the higher return the better. Buffett states that really high Return-on-Tangible-Asset may indicate vulnerability in the durability of the competitive advantage.


Purple Innovation Return-on-Tangible-Asset Related Terms

Thank you for viewing the detailed overview of Purple Innovation's Return-on-Tangible-Asset provided by GuruFocus.com. Please click on the following links to see related term pages.


Purple Innovation Business Description

Traded in Other Exchanges
N/A
Address
4100 North Chapel Ridge Road, Suite 200, Lehi, UT, USA, 84043
Purple Innovation Inc is a comfort innovation company. The company designs, manufactures and sells a range of comfort technology offerings, including mattresses, a pillow, cushions, sheets, bed platforms and other products. The Company has one reportable segment that operates an omni-channel distribution which allows the Company to offer a seamless shopping experience to its customers across multiple sales channels. It sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, Purple showrooms, and third-party online retailers.
Executives
Robert Demartini director, officer: Acting CEO 102 WHITE PINE CANYON ROAD, PARK CITY UT 84060
George Turner Ulrich officer: Principal Accounting Officer 3838 EVERGREEN DR, OGDEN UT 84414
Jack Roddy officer: Chief People Officer C/O SEAWORLD ENTERTAINMENT, INC., 9205 SOUTH PARK CENTER LOOP, SUITE 400, ORLANDO FL 32819
Tricia Mcdermott officer: Chief Legal Officer C/O PURPLE INNOVATION, INC., 4100 NORTH CHAPEL RIDGE RD., SUITE 200, LEHI UT 84043
Todd E. Vogensen officer: Chief Financial Officer 11215 METRO PARKWAY, FORT MYERS FL 33966
Gary T Dicamillo director 888 WASHINGTON STREET, DEDHAM MA 02027
Douglas Scott Peterson director 4100 N. CHAPEL RIDGE ROAD, SUITE 200, LEHI UT 84043
Casey Kale Mcgarvey officer: Chief Legal Officer and Sec. 123 EAST 200 NORTH, ALPINE UT 84004
Jeffery Scott Kerby officer: Chief of Owned Retail 4100 N. CHAPEL RIDGE RD, SUITE 200, LEHI UT 84043
Seth Lane Darling director 4100 N. CHAPEL RIDGE RD, SUITE 200, LEHI UT 84043
R Carter Pate director 5739 WORTHAM LANE, DALLAS TX 75252
Erika Serow director 4100 N. CHAPEL RIDGE ROAD, SUITE 200, LEHI UT 84043
Eric Scott Haynor officer: Chief Operating Officer 4100 N. CHAPEL RIDGE RD, SUITE 200, LEHI UT 84043
Coliseum Capital Management, Llc director, 10 percent owner 105 ROWAYTON AVENUE, ROWAYTON CT 06853
Keira Krausz officer: Chief Marketing Officer 4100 N. CHAPEL RIDGE RD, SUITE 200, LEHI UT 84043