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Harley-DavidsonHOG -3.88%80 Earnings Yield (Joel Greenblatt) % is 10.72% as of Jun. 2026, which is 68% above its 10-year median of 6.39. GuruFocus rates HOG with a GF Scoreâ„¢ of 80/100 and a GF Valueâ„¢ of $27.38 (Fairly Valued). The stock has 8 warning signs investors should review. Among 1,335 Vehicles & Parts companies, Harley-Davidson ranks better than 71.24% on this metric.
Harley-Davidson's Enterprise Value for the quarter that ended in Jun. 2026 was $2,922 Mil.
Harley-Davidson's EBIT for the trailing twelve months (TTM) ended in Jun. 2026 was $313 Mil. Harley-Davidson's Earnings Yield (Joel Greenblatt) for the quarter that ended in Jun. 2026 was 10.72%.
The historical rank and industry rank for Harley-Davidson's Earnings Yield (Joel Greenblatt) % or its related term are showing as below:
HOG'
s Earnings Yield (Joel Greenblatt) % Range Over the Past 10 Years
Min: 0.13 Med: 6.39 Max: 24.3
Current: 10.28
During the past 13 years, the highest Earnings Yield (Joel Greenblatt) of Harley-Davidson was 24.30%. The lowest was 0.13%. And the median was 6.39%.
HOG's Earnings Yield (Joel Greenblatt) % is ranked better than 71.24% of 1335
companies
in the Vehicles & Parts industry
Industry Median: 5.9
vs HOG: 10.28
Joel Greenblatt's definition of earnings yield has the same problems the regular earnings yield does. It does not consider the growth of the company. It only looks at one-year's business operation. For cyclical companies, the earnings yield is usually highest at the peak of the business cycle. But these earnings are rarely sustainable.
A better indicator of the attractiveness of an investment which takes growth into account is the Forward Rate of Return (Yacktman) %. Harley-Davidson's Forward Rate of Return (Yacktman) % for the quarter that ended in Jun. 2026 was 7.08%. The Forward Rate of Return uses the normalized Free Cash Flow of the past five years, and considers growth. The forward rate of return can be thought of as the return that investors buying the stock today can expect from it in the future.
Joel Greenblatt defines the earnings yield using the above equation because it more accurately reflects the company's profitability relative to its stock price. Items like interest payment and tax etc. are not directly related to the company's operational profitability.
Enterprise Value instead of market cap (share price) is used in the calculation because it is the real price stock and bond investors together pay for the company.
Be Aware
Joel Greenblatt's definition of earnings yield has the same problems the regular earnings yield does. It does not consider the growth of the company. It only looks at one-year's business operation. For cyclical companies, the earnings yield is usually highest at the peak of the business cycle. But these earnings are rarely sustainable.
Harley-Davidson Earnings Yield (Joel Greenblatt) % Related Terms
Harley-Davidson Earnings Yield (Joel Greenblatt) % Historical Data
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The historical data trend for Harley-Davidson's Earnings Yield (Joel Greenblatt) % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Recreational Vehicles subindustry, Harley-Davidson's Earnings Yield (Joel Greenblatt) %, along with its competitors' market caps and Earnings Yield (Joel Greenblatt) % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Harley-Davidson Earnings Yield (Joel Greenblatt) % vs Vehicles & Parts Industry
For the Vehicles & Parts industry and Consumer Cyclical sector, Harley-Davidson's Earnings Yield (Joel Greenblatt) % distribution charts can be found below:
* The bar in red indicates where Harley-Davidson's Earnings Yield (Joel Greenblatt) % falls into.
In his book, The Little That Beat the Market, hedge fund manager Joel Greenblatt defines Earnings Yield as operating income divided by enterprise value.
Harley-Davidsons Earnings Yield (Joel Greenblatt) for the fiscal year that ended in Dec. 2025 is calculated as
Harley-Davidson's EBIT for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $313 Mil.
What does a Earnings Yield (Joel Greenblatt) % of 10.72% mean?
Harley-Davidson (HOG) has a Earnings Yield (Joel Greenblatt) % of 10.72% as of Jun. 2026. Joel Greenblatt's earnings yield equals the ratio of earnings before interest and taxes to enterprise value. View historical data on Harley-Davidson and its competitors. This is 68% above median its historical median of 6.39. Over the past decade, Harley-Davidson's Earnings Yield (Joel Greenblatt) % has ranged from 0.13 to 24.30. According to the industry distribution chart, Harley-Davidson ranks #384 out of 1335 companies in the Vehicles & Parts industry, placing it in the top 28.8%.
Is Harley-Davidson's Earnings Yield (Joel Greenblatt) % too high?
Harley-Davidson's current Earnings Yield (Joel Greenblatt) % of 10.72% is 68% above median its 10-year median of 6.39. Over the past 10 years, this metric has ranged from a low of 0.13 to a high of 24.30. The Vehicles & Parts industry median Earnings Yield (Joel Greenblatt) % is 5.90. Harley-Davidson's value of 10.72% is 81.7% above this industry median. Based on the distribution chart, Harley-Davidson ranks #384 out of 1335 companies in the Vehicles & Parts industry, which is above the industry midpoint. Overall, Harley-Davidson has a GF Scoreâ„¢ of 80/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Harley-Davidson's Earnings Yield (Joel Greenblatt) % compare to LCII and PATK?
According to the Vehicles & Parts industry distribution chart, Harley-Davidson ranks #384 out of 1335 companies for Earnings Yield (Joel Greenblatt) %. This puts Harley-Davidson in the upper half of its industry. The industry median Earnings Yield (Joel Greenblatt) % is 5.90. Harley-Davidson's value of 10.72% is 81.7% above this benchmark. Historically, Harley-Davidson's own Earnings Yield (Joel Greenblatt) % has ranged from 0.13 to 24.30 over the past decade. While the company's 10-year median is 6.39 vs. the industry median of 5.90, Harley-Davidson has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Earnings Yield (Joel Greenblatt) % for a Vehicles & Parts company?
The median Earnings Yield (Joel Greenblatt) % among Vehicles & Parts companies is 5.90, based on 1,335 companies in the industry. Companies in the top quartile (top 25%) have a Earnings Yield (Joel Greenblatt) % significantly above this median, while those in the bottom quartile fall well below. However, Earnings Yield (Joel Greenblatt) % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Harley-Davidson's current Earnings Yield (Joel Greenblatt) % of 10.72% is 81.7% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Earnings Yield (Joel Greenblatt) % mean?
A high Earnings Yield (Joel Greenblatt) % can signal that a stock is expensive relative to its fundamentals. Joel Greenblatt's earnings yield equals the ratio of earnings before interest and taxes to enterprise value. View historical data on Harley-Davidson and its competitors. For the Vehicles & Parts industry, the median Earnings Yield (Joel Greenblatt) % is 5.90 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Harley-Davidson's current Earnings Yield (Joel Greenblatt) % is 10.72%, which is 68% above median its own 10-year median of 6.39. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Harley-Davidson stock overvalued right now?
Based on GuruFocus' analysis, Harley-Davidson (HOG) is currently considered Fairly Valued. The stock's GF Value™ is $27.38, compared to a current price of $25.49 — trading 6.9% below its estimated fair value. The current Earnings Yield (Joel Greenblatt) % is 10.72%, which is 68% above median its 10-year median of 6.39 and 81.7% above the Vehicles & Parts industry median of 5.90. Harley-Davidson's overall GF Score™ is 80/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Earnings Yield (Joel Greenblatt) % calculated?
Earnings Yield (Joel Greenblatt) % is calculated from a company's financial statements. For Harley-Davidson (HOG), the current Earnings Yield (Joel Greenblatt) % is 10.72% as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Harley-Davidson (HOG) Overvalued in 2026?
Based on GuruFocus' analysis, Harley-Davidson stock appears to be undervalued.
The current stock price of $25.49 is trading 6.9% below its estimated GF Value™ of $27.38.
GuruFocus considers Harley-Davidson to be Fairly Valued.
Key valuation signals for HOG:
Earnings Yield (Joel Greenblatt) %: 10.72% (68% above median its 10-year median of 6.39)
GF Value™: $27.38 vs. price of $25.49 (6.9% below fair value)
Industry Position: 81.7% above the Vehicles & Parts median (#384 of 1335)
No single metric tells the full story. See the HOG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Harley-Davidson is a leading global manufacturer of heavyweight motorcycles across the custom, cruising, and touring categories, as well as related merchandise, parts, and accessories. In recent years, the firm has expanded into the adventure touring market with its Pan America model, into electric with the LiveWire brand, and is returning to smaller-displacement bikes with the Sprint. Its captive finance arm, Harley-Davidson Financial Services, provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley captured around 34% of the heavyweight domestic market in 2025.
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