HOG (Harley-Davidson) PEG Ratio: 0.83 (As of Jun. 27, 2026) — 16% Below Median


HOG Harley-Davidson Inc HOG
79 GF Score
Price $25.19
GF Value $28.00
Valuation Modestly Undervalued
! 8 Warning Signs
View Full Analysis

What is Harley-Davidson PEG Ratio?

Harley-Davidson HOG -1.06% 79 PEG Ratio is 0.83 as of Jun. 27, 2026, which is 16% below its 10-year median of 0.99. GuruFocus rates HOG with a GF Score™ of 79/100 and a GF Value™ of $28.00 (Modestly Undervalued). The stock has 8 warning signs investors should review. Among 673 Vehicles & Parts companies, Harley-Davidson ranks better than 60.03% on this metric.

PE Ratio without NRI / 5-Year EBITDA Growth Rate*

PEG Ratio is defined as the PE Ratio without NRI divided by the growth ratio. The growth rate we use is the 5-Year EBITDA growth rate. As of today, Harley-Davidson's PE Ratio without NRI is 17.05. Harley-Davidson's 5-Year EBITDA growth rate is 20.50%. Therefore, Harley-Davidson's PEG Ratio for today is 0.83.

* The 5-Year EBITDA Growth Rate is the 5-year average EBITDA per share growth rate. While the denominator is a percentage, we use the whole number as opposed to the decimal form for the calculation. For example, 5% would be shown as 5 as opposed to 0.05. If it's smaller than or equal to 0, then the PEG Ratio is not calculated.


The historical rank and industry rank for Harley-Davidson's PEG Ratio or its related term are showing as below:

HOG' s PEG Ratio Range Over the Past 10 Years
Min: 0.34   Med: 0.99   Max: 17.74
Current: 0.83


During the past 13 years, Harley-Davidson's highest PEG Ratio was 17.74. The lowest was 0.34. And the median was 0.99.


HOG's PEG Ratio is ranked better than
60.03% of 673 companies
in the Vehicles & Parts industry
Industry Median: 1.1 vs HOG: 0.83

Peter Lynch thinks a company with a P/E ratio equal to its growth rate is fairly valued.


Harley-Davidson  (NYSE:HOG) PEG Ratio Explanation

To compare stocks with different growth rates, Peter Lynch invented a ratio called PEG Ratio. PEG Ratio is defined as the P/E ratio divided by the growth ratio. He thinks a company with a P/E ratio equal to its growth rate is fairly valued. Still he said he would rather buy a company growing 20% a year with a P/E of 20, instead of a company growing 10% a year with a P/E of 10.


Harley-Davidson PEG Ratio Related Terms


Harley-Davidson PEG Ratio Historical Data

* Premium members only.

The historical data trend for Harley-Davidson's PEG Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Harley-Davidson PEG Ratio Chart

Harley-Davidson Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
PEG Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.54 0.45 0.92

Harley-Davidson Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
PEG Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.51 0.79 0.50 0.92 0.00

HOG vs LCII, PATK, PII: PEG Ratio Comparison

For the Recreational Vehicles subindustry, Harley-Davidson's PEG Ratio, along with its competitors' market caps and PEG Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Harley-Davidson PEG Ratio vs Vehicles & Parts Industry

For the Vehicles & Parts industry and Consumer Cyclical sector, Harley-Davidson's PEG Ratio distribution charts can be found below:

* The bar in red indicates where Harley-Davidson's PEG Ratio falls into.


HOG
79GF Score
Harley-Davidson Inc HOG
PEG Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Harley-Davidson PEG Ratio Calculation

PEG Ratio is defined as the PE Ratio without NRI divided by the growth ratio. The ratio we use is the 5-Year EBITDA growth rate.

Harley-Davidson's PEG Ratio for today is calculated as

PEG Ratio=PE Ratio without NRI/5-Year EBITDA Growth Rate*
=17.054840893703/20.50
=0.83

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Note: The 5-Year EBITDA Growth Rate is the 5-year average EBITDA per share growth rate. While the denominator is a percentage, we use the whole number as opposed to the decimal form for the calculation. For example, 5% would be shown as 5 as opposed to 0.05. If it's smaller than or equal to 0, then the PEG Ratio is not calculated.

Frequently Asked Questions Learn more about PEG Ratio →
What does a PEG Ratio of 0.83 mean?
Harley-Davidson (HOG) has a PEG Ratio of 0.83 as of Jun. 27, 2026. Price-earnings to growth ratio is the ratio of price-earnings to a company's earnings growth rate. View historical data on Harley-Davidson and its competitors. This is 16% below median its historical median of 0.99. Over the past decade, Harley-Davidson's PEG Ratio has ranged from 0.34 to 17.74. According to the industry distribution chart, Harley-Davidson ranks #269 out of 673 companies in the Vehicles & Parts industry, placing it in the top 40%.
Is Harley-Davidson's PEG Ratio too high?
Harley-Davidson's current PEG Ratio of 0.83 is 16% below median its 10-year median of 0.99. Over the past 10 years, this metric has ranged from a low of 0.34 to a high of 17.74. The Vehicles & Parts industry median PEG Ratio is 1.10. Harley-Davidson's value of 0.83 is 24.5% below this industry median. Based on the distribution chart, Harley-Davidson ranks #269 out of 673 companies in the Vehicles & Parts industry, which is above the industry midpoint. Overall, Harley-Davidson has a GF Score™ of 79/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Harley-Davidson's PEG Ratio compare to LCII and PATK?
According to the Vehicles & Parts industry distribution chart, Harley-Davidson ranks #269 out of 673 companies for PEG Ratio. This puts Harley-Davidson in the upper half of its industry. The industry median PEG Ratio is 1.10. Harley-Davidson's value of 0.83 is 24.5% below this benchmark. Historically, Harley-Davidson's own PEG Ratio has ranged from 0.34 to 17.74 over the past decade. While the company's 10-year median is 0.99 vs. the industry median of 1.10, Harley-Davidson has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PEG Ratio for a Vehicles & Parts company?
The median PEG Ratio among Vehicles & Parts companies is 1.10, based on 673 companies in the industry. Companies in the top quartile (top 25%) have a PEG Ratio significantly above this median, while those in the bottom quartile fall well below. However, PEG Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Harley-Davidson's current PEG Ratio of 0.83 is 24.5% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PEG Ratio mean?
A high PEG Ratio can signal that a stock is expensive relative to its fundamentals. Price-earnings to growth ratio is the ratio of price-earnings to a company's earnings growth rate. View historical data on Harley-Davidson and its competitors. For the Vehicles & Parts industry, the median PEG Ratio is 1.10 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Harley-Davidson's current PEG Ratio is 0.83, which is 16% below median its own 10-year median of 0.99. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Harley-Davidson stock overvalued right now?
Based on GuruFocus' analysis, Harley-Davidson (HOG) is currently considered Modestly Undervalued. The stock's GF Value™ is $28.00, compared to a current price of $25.19 — trading 10% below its estimated fair value. The current PEG Ratio is 0.83, which is 16% below median its 10-year median of 0.99 and 24.5% below the Vehicles & Parts industry median of 1.10. Harley-Davidson's overall GF Score™ is 79/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PEG Ratio calculated?
PEG Ratio is calculated from a company's financial statements. For Harley-Davidson (HOG), the current PEG Ratio is 0.83 as of Jun. 27, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Harley-Davidson (HOG) Overvalued in 2026?

Based on GuruFocus' analysis, Harley-Davidson stock appears to be undervalued. The current stock price of $25.19 is trading 10% below its estimated GF Value™ of $28.00. GuruFocus considers Harley-Davidson to be Modestly Undervalued.

Key valuation signals for HOG:

  • PEG Ratio: 0.83 (16% below median its 10-year median of 0.99)
  • GF Value™: $28.00 vs. price of $25.19 (10% below fair value)
  • GF Score™: 79/100 with 8 warning signs
  • Industry Position: 24.5% below the Vehicles & Parts median (#269 of 673)

No single metric tells the full story. See the HOG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Harley-Davidson Business Description

Address 3700 West Juneau Avenue, Milwaukee, WI, USA, 53208
Harley-Davidson is a leading global manufacturer of heavyweight motorcycles across the custom, cruising, and touring categories, as well as related merchandise, parts, and accessories. In recent years, the firm has expanded into the adventure touring market with its Pan America model, into electric with the LiveWire brand, and is returning to smaller-displacement bikes with the Sprint. Its captive finance arm, Harley-Davidson Financial Services, provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley captured around 34% of the heavyweight domestic market in 2025.
79GF Score

Get the complete analysis for HOG

PEG Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$25.19
Price
$28.00
GF Value