HOG (Harley-Davidson) Forward PE Ratio: 67.01 (As of Jul. 08, 2026)


HOG Harley-Davidson Inc HOG
80 GF Score
Price $25.47
GF Value $27.94
Valuation Fairly Valued
! 8 Warning Signs
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What is Harley-Davidson Forward PE Ratio?

Harley-Davidson HOG -1.64% 80 Forward PE Ratio is 67.01 as of Jul. 08, 2026. GuruFocus rates HOG with a GF Score™ of 80/100 and a GF Value™ of $27.94 (Fairly Valued). The stock has 8 warning signs investors should review. Among 595 Vehicles & Parts companies, Harley-Davidson ranks worse than 94.96% on this metric.

Harley-Davidson's Forward PE Ratio for today is 67.01.

Harley-Davidson's PE Ratio without NRI for today is 17.24.

Harley-Davidson's PE Ratio (TTM) for today is 14.47.


Harley-Davidson  (NYSE:HOG) Forward PE Ratio Explanation

The Forward PE Ratio of a company is often used to compare current earnings to estimated future earnings, as well as gaining a clearer picture of what earnings will look like without charges and other accounting adjustments. If earnings are expected to grow in the future, the Forward PE Ratio will be lower than the current PE Ratio. This measure is also used to compare one company to another with a forward-looking focus.

Trailing PE Ratio relies on what is already done. It uses the current share price and divides by the total EPS (Basic) over the past 12 months. PE Ratio can be affected by Non Operating Income such as the sale of part of businesses. This may increase for the current year or quarter dramatically. But it cannot be repeated over and over. Therefore PE Ratio without NRI is a more accurate indication of valuation than PE Ratio .


Harley-Davidson Forward PE Ratio Related Terms


Harley-Davidson Forward PE Ratio Historical Data

* Premium members only.

The historical data trend for Harley-Davidson's Forward PE Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Harley-Davidson Forward PE Ratio Chart

Harley-Davidson Annual Data
Trend 2015-12 2016-12 2017-12 2018-12 2019-12 2020-12 2021-12 2022-12 2023-12 2024-12 2025-12
Forward PE Ratio
11.27 13.81 13.50 9.24 10.34 12.27 9.59 8.32 8.18 7.42 9.85

Harley-Davidson Quarterly Data
2015-12 2016-03 2016-06 2016-09 2016-12 2017-03 2017-06 2017-09 2017-12 2018-03 2018-06 2018-09 2018-12 2019-03 2019-06 2019-09 2019-12 2020-03 2020-06 2020-09 2020-12 2021-03 2021-06 2021-09 2021-12 2022-03 2022-06 2022-09 2022-12 2023-03 2023-06 2023-09 2023-12 2024-03 2024-06 2024-09 2024-12 2025-03 2025-06 2025-09 2025-12 2026-03
Forward PE Ratio 11.27 11.59 11.10 12.85 13.81 15.77 14.56 12.82 13.50 12.25 11.42 12.20 9.24 10.03 9.84 9.59 10.34 5.74 15.24 9.12 12.27 16.18 16.31 10.74 9.59 9.19 7.81 7.39 8.32 8.11 7.32 6.75 8.18 9.97 7.62 8.48 7.42 7.86 9.11 10.72 9.85 50.18

HOG vs LCII, PATK, THO: Forward PE Ratio Comparison

For the Recreational Vehicles subindustry, Harley-Davidson's Forward PE Ratio, along with its competitors' market caps and Forward PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Harley-Davidson Forward PE Ratio vs Vehicles & Parts Industry

For the Vehicles & Parts industry and Consumer Cyclical sector, Harley-Davidson's Forward PE Ratio distribution charts can be found below:

* The bar in red indicates where Harley-Davidson's Forward PE Ratio falls into.


HOG
80GF Score
Harley-Davidson Inc HOG
Forward PE Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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Harley-Davidson Forward PE Ratio Calculation

It's a measure of the price-to-earnings ratio (PE Ratio) using forecasted earnings for the calculation. While the earnings used are just an estimate and are not as reliable as current earnings data, there is still benefit in estimated P/E analysis. The forecasted earnings used in the formula can either be for the next 12 months or for the next full-year fiscal period.

Frequently Asked Questions Learn more about Forward PE Ratio →
What does a Forward PE Ratio of 67.01 mean?
Harley-Davidson (HOG) has a Forward PE Ratio of 67.01 as of Jul. 08, 2026. Forward P/E ratio is the share price dividend by the expected per-share earnings in the next 12 months. View historical data on Harley-Davidson and its competitors. According to the industry distribution chart, Harley-Davidson ranks #565 out of 595 companies in the Vehicles & Parts industry, placing it in the top 95%.
Is Harley-Davidson's Forward PE Ratio too high?
Harley-Davidson's current Forward PE Ratio is 67.01. The Vehicles & Parts industry median Forward PE Ratio is 13.06. Harley-Davidson's value of 67.01 is 413.1% above this industry median. Based on the distribution chart, Harley-Davidson ranks #565 out of 595 companies in the Vehicles & Parts industry, which is in the bottom quartile relative to peers. Overall, Harley-Davidson has a GF Score™ of 80/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Harley-Davidson's Forward PE Ratio compare to LCII and PATK?
According to the Vehicles & Parts industry distribution chart, Harley-Davidson ranks #565 out of 595 companies for Forward PE Ratio. This places Harley-Davidson in the lower half of its industry. The industry median Forward PE Ratio is 13.06. Harley-Davidson's value of 67.01 is 413.1% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Forward PE Ratio for a Vehicles & Parts company?
The median Forward PE Ratio among Vehicles & Parts companies is 13.06, based on 595 companies in the industry. Companies in the top quartile (top 25%) have a Forward PE Ratio significantly above this median, while those in the bottom quartile fall well below. However, Forward PE Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Harley-Davidson's current Forward PE Ratio of 67.01 is 413.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Forward PE Ratio mean?
A high Forward PE Ratio can signal that a stock is expensive relative to its fundamentals. Forward P/E ratio is the share price dividend by the expected per-share earnings in the next 12 months. View historical data on Harley-Davidson and its competitors. For the Vehicles & Parts industry, the median Forward PE Ratio is 13.06 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Harley-Davidson's current Forward PE Ratio is 67.01. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Harley-Davidson stock overvalued right now?
Based on GuruFocus' analysis, Harley-Davidson (HOG) is currently considered Fairly Valued. The stock's GF Value™ is $27.94, compared to a current price of $25.47 — trading 8.9% below its estimated fair value. The current Forward PE Ratio is 67.01 and 413.1% above the Vehicles & Parts industry median of 13.06. Harley-Davidson's overall GF Score™ is 80/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Forward PE Ratio calculated?
Forward PE Ratio is calculated from a company's financial statements. For Harley-Davidson (HOG), the current Forward PE Ratio is 67.01 as of Jul. 08, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Harley-Davidson (HOG) Overvalued in 2026?

Based on GuruFocus' analysis, Harley-Davidson stock appears to be undervalued. The current stock price of $25.47 is trading 8.9% below its estimated GF Value™ of $27.94. GuruFocus considers Harley-Davidson to be Fairly Valued.

Key valuation signals for HOG:

  • Forward PE Ratio: 67.01
  • GF Value™: $27.94 vs. price of $25.47 (8.9% below fair value)
  • GF Score™: 80/100 with 8 warning signs
  • Industry Position: 413.1% above the Vehicles & Parts median (#565 of 595)

No single metric tells the full story. See the HOG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Harley-Davidson Business Description

Address 3700 West Juneau Avenue, Milwaukee, WI, USA, 53208
Harley-Davidson is a leading global manufacturer of heavyweight motorcycles across the custom, cruising, and touring categories, as well as related merchandise, parts, and accessories. In recent years, the firm has expanded into the adventure touring market with its Pan America model, into electric with the LiveWire brand, and is returning to smaller-displacement bikes with the Sprint. Its captive finance arm, Harley-Davidson Financial Services, provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley captured around 34% of the heavyweight domestic market in 2025.
80GF Score

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Forward PE Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$25.47
Price
$27.94
GF Value